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Business analytics 731


 
Module code GIA 731
Qualification Postgraduate
Faculty Gordon Institute of Business Science
Module content

This module examines statistical tools used in business decision-making. Statistical methods will be introduced in a non-technical manner and developed in business contexts. Topics will include understanding differences, predictions and associations when using statistical analysis for business decision-making. These techniques will underpin the use of univariate and multivariate techniques. Statistical computer packages play a major supporting role in statistical applications, and frequently-encountered spreadsheet and software packages will be utilised during the module of the module. Students will learn how to interpret the information contained in management data, and to define and analyse management problems quantitatively. Students will develop an intuitive understanding of statistical techniques through explanations of methods and interpretation of real business problems. Ultimately, if students need to consult experts in this area, they will be better able to select, evaluate and use their services.
Module credits 5.00
NQF Level 08
Prerequisites No prerequisites.
Contact time 17.5 contact hours per 3 week-cycle
Language of tuition Module is presented in English
Department Gordon Institute of Business Science
Period of presentation Semester 1 or Semester 2
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